In Brief 5 Communicating in a pandemic: Messages that resonate with the U.S. public

In this In Brief, we share insights from the U.S. public in response to 79 statements from US development organizations. Using organizations’ messages and statements from key public figures, we share which messages–relating to the immediate pandemic response, as well as those central to organizations’ work–resonate with the American public. The first link below will download the In Brief, the second will download the full interactive list of messages, split by income, gender, political affiliation, age, ethnicity, etc.